ResearchTalk

 EXCLUSIVE  As official podcaster to the upcoming ESOMAR conference, we’ve secured some exclusive and meaty previews. In this, the second of four preview podcasts, we focus on trends and improving foresight accuracy

 STARRING 

• Stephen Phillips, Spring Research
  The ‘Snakes and Ladders’ Approach to Brand Choice
• Roger Smith, Gfk NOP
  Trends: Food, Diets and Wellbeing
• Nadine Critchley, NESTEC (Nestlé)
  Trends: Using Global Consumer Trends to Boost Business
• Mark Whiting, Moët Hennessy (Host)

Learn more about ESOMAR CONGRESS ‘06

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 GUEST  Lucy Green, VP of Marketing, Nielsen//NetRatings

 TOPICS  Cinema advertising income up 10%; Surveys can influence purchase decisions; BIG summer party; ESOMAR Congress preview; Weekly show hiatus
NETRATINGS: Internet survey meters; Panel size; Privacy issues; NetRatings vs. comScore; Social media/blog/podcast measurement; NetRatings rolls out expanded panel; Custom analytics; NetRatings vs. online researchers

 NOTABLE MENTIONS  BIG, comScore, David Riley, David Smith, Duke University, ESOMAR Congress, Gailynn Nicks, Gavan Fitzsimons, Gfk NOP, Google, IAB, Illuminas, IPSOS, Nick Thomas, Nielsen Media Research, Phyllis Macfarlane, Royal Bank of Scotland

Music 2006 Pl@stic Soul and Irene from the PMN

Series:MarketingTalk Series:AdTalk
Series:Weekly

 Sponsored by 
You have a thought: let’s invite on global guru Jack Honomichl. You’re a fledgling podcaster so he’s not going to say ‘yes’. But he does, and he’s actually one of the nicest and most visionary people you can meet. Listen to his frank views on the industry and key players, and hear about the genesis of his must-read Inside Research newsletter and how Dun and Bradstreet tried to derail it. Jack also gives us a sneak peak at the upcoming Global 25 list

 STARRING 

• Jack Honomichl, Inside Research
• Michael Warren – michael.c.warren *at* btinternet *dot* com (Host)

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 EXCLUSIVE  As official podcaster to the upcoming ESOMAR conference, we’ve secured some exclusive and meaty previews. Kindly hosted by Mark Whiting, Director of Marketing Intelligence Services, Moët Hennessy, and Program Committee Chairman, this is the first of four previews and focuses on improving foresight accuracy

 STARRING 

• Dr. Howard Moskowitz, Moskowitz Jacobs
  Stock Market Prediction
• Fiona Blades, MESH Planning Tools
  Using Mobiles to Improve the Accuracy of Marcomms RoI
• Thomas Perry, Oliver Tabino, SINUS Sociovision
  A Sensitive Approach to Screening Future Innovation
• Mark Whiting, Moët Hennessy (Host)

Learn more about ESOMAR CONGRESS ‘06

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 GUEST  John Samuels, former MD of BMRB, has been awarded a Gold Medal for his significant contribution to the industry. John joins guest host Michael Warren to review the latest news and to chat about his fascinating career and offer his thoughts on the state of research

 TOPICS  Weekly Show hiatus (email us to keep the show on air during August); Janet Weitz sells FDS; TNS share price drop and the background to TNS and Tony Cowling; Tribute to Kit Molloy; John’s three research practice peeves; State of the industry; What John’s most proud of and whether he has any regrets; What John’s up to now

 NOTABLE MENTIONS  AGB, BMRB, Charlotte Cornish, David Winton, Dawn Mitchell, Eileen Cole, FDS, The Future Foundation, Hugh Stammers, IBM, Janet Weitz, Judy Lannon, Kit Molloy, Liz Nelson, Michael Warren, MRS, Patricia Mann, Robert Maxwell, Tony Cowling, TNS (and Taylor Nelson)

Music 2006 Pl@stic Soul and Adrina Thorpe from the PMN

Series:Weekly

 GUEST  Asim Srivastav, MD and founder, IROS, the new research outsourcing operation based in Dubai and India, joins us for a chat and to review the latest news

 TOPICS  Mumbai bombings; Gulf between research clients and agencies; Researcher productivity; Ipsos MORI gets ISO 20252 accreditation; Asim’s winner and loser of the week; R-Net summer social; AOL cancellation hell; Jack Honomichl exclusive podcast preview; Research outsourcing and the challenge of starting an outsourcing company

 NOTABLE MENTIONS  AOL, Crispin Beale, Infosys, Ipsos MORI, Jack Honomichl, R-Net, Rebecca Walker, RI, Tesco, UGAM, Vincent Ferrari, WNS

Music 2006 Pl@stic Soul and Brother Love from the PMN

Series:Weekly

Sponsored by 

Joseph Jaffe, the innovative marketing thinker, is the author of Life After the 30-second Spot in which he passionately argues for marketers and advertisers to embrace the more imaginative and engaging techniques in an era of media fragmentation and consumer generated media

 STARRING 

• Joseph Jaffe, Author, Life After the 30-second Spot and Founder, Jaffe Juice LLC
• Simon Andrews, Big Picture Ad. agency (Host)

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 GUEST  John Kearon, founder and Chief Juicer, BrainJuicer

 TOPICS  Good financial results from online researchers; Addressing declining participation rates; John’s winner and loser of the week; AQR’s 25th anniversary; Rant of the week; BrainJuicer wins Philips global Insights Testing

 NOTABLE MENTIONS  AQR, Bill Gates, Birds Eye, Cadbury, iD Factor, Ipsos, James Surowiecki, Martin Glenn, Melinda Gates, Millward Brown, Philips, Research Now, Rosie Campbell, Siamack Salari, TNS, Unilever, Warren Buffet

Music 2006 Pl@stic Soul and The Clintons from the PMN

Series:MarketingTalk Series:AdTalk
Series:Weekly

 GUEST  The debut of our weekly show – yes weekly, out every Monday – where we discuss the news and key issues with a newsmaker. On the first show, we chat with Richard Thornton, director of client development, Ciao UK, Ireland and Australia

 TOPICS  MRS online research conference report (quality, panel duplication, qual, blogs, future); Ciao opens Australia office; Untapped panel opportunities; Challenges and outlook for the online research industry and Ciao

 NOTABLE MENTIONS  Brunswick Group, Darren Noyce, George Terhanian, GfK NOP, Graeme Trayner, Greenfield Online, Harris Interactive, Nick Watkins, Pete Comley, quepasa.com, Ray Poynter, SKOPOS, Virtual Surveys

Music 2006 Pl@stic Soul and The Clintons from the PMN

Series:Weekly

 Sponsored by 
Prolific innovator John Kearon plans to grow researcher BrainJuicer from an $8m turnover business today into a $500m one in just ten years. Is he nuts?

 STARRING 

• John Kearon, CEO and founder, BrainJuicer
• Michael Warren – michael.c.warren *at* btinternet *dot* com (Host)
• Rod Connors, ex. Nike UK, and Jan Harley, Unilever Ventures (Contributors)

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