ResearchTalk

Just back from ESOMAR’s superbly organised and networking-friendly Berlin Congress and the first order of the day is to congratulate the award winners, pretty much all of whom have featured on RT.

So, congrats to…

• Best case history: Mike Cooke and Phyllis Macfarlane, GfK NOP (review)
• Best methodological paper: Orlando Wood, BrainJuicer (review). Orlando is a rising star – incredible gravitas for one so young
• Best overall paper (Fernanda Monti award): Mark Earls, Herd Consulting. No surprise to us, we were fans of Mark’s herd work before it rose to its current level of popularity
• ESOMAR excellence award for standards of performance in market research (John Downham award): DVL Smith, DVL Smith Group. David’s known for having given back more than most to the industry

We shot a bit of video while there and will endeavour to get it up over the next few weeks. It includes conversations with some of the keynotes

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 ESOMAR CONGRESS ‘07  In the final of three preCasts ahead of this year’s Berlin-based Congress, conference chair John Kearon creates a stirring debate with three of the keynotes (an Oscar-winning film director with two best-selling authors and philosopher) on creating and delivering excellence.

If you haven’t already, do listen to the earlier podcast with Florian, James and Lou in which they briefly introduce themselves

Listen to other podcasts in this series

 STARRING 

• Florian Henckel von Donnersmarck, Film Director, The Lives of Others
• James Surowiecki, Author, The Wisdom of Crowds
• Professor Lou Marinoff, Author, The Middle Way: Finding Happiness in a World of Extremes, Philosopher
• John Kearon, Chief Juicer, BrainJuicer (Host)

This is an ESOMAR sponsored podcast and is published according to our yumminess policy

Listen to the podcast here

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 ESOMAR CONGRESS ‘07  In the first of three preCasts ahead of this year’s Congress event in Berlin, contrarian Mark Earls, a speaker at the event, hosts a roundtable to talk about recent innovation breakthroughs. Joining Mark are four other speakers including David Penn who’s a fan of neuroscience, Unilever’s Jaroslav Cir who’s into ethnography and semiotics, and Phillip De Wulf and Emmanuel Verhagen who believe that mobiles and the mobile internet have the power to completely change the way brands think about research. Powerful stuff

Listen to other podcasts in this series

 STARRING 

• David Penn, MD, Conquest Research
• Emmanuel Verhagen, Leading Fellow, Psilogy
• Jaroslav Cir, Consumer Market Insights director, Rexona
• Mark Earls, Author and Herdmeister, Herd Consulting (Host)
• Philip De Wulf, Leading Fellow, Psilogy

This is an ESOMAR sponsored podcast and is published according to our yumminess policy

Listen to the podcast here

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…being able to touch wealthy companies and having them make changes …to think much more holistically, will have an impact on people all around the world

 EXCLUSIVE  We like showcasing excellence. So why, you ask, does Anne Kirah deserve this accolade? Because she keeps things simple, she keeps it real. And while that may sound like a cliche, it’s what few clientside researchers do. Yet Anne has managed it at Microsoft. She and her team have got engineers thinking about the people who use their products. One team has even named part of their office Howard’s Corner as a legacy to an octogenarian man who forced them to design products and services for everyday folks and not just the tech savvy. Listen on, it’s inspirational and, as Vinny Jones would say, it’s emotional

 STARRING 

• Anne Kirah, Acting Dean, 180 Academy, formerly Lead Design Anthropologist, Microsoft

Recorded live at the Euro MR Event 2006

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In this, the first preview podcast for the upcoming European MR Event in London, John Kearon of BrainJuicer and his roundtable of marketing and business thought-leaders discuss the future of research.

 STARRING 

• Ed Keller, The Keller Fay Group, and co-author, The Influentials
• Prof. Patrick Barwise, LBS, and co-author, Simply Better
• Peter Fisk, The Foundation, and author, Marketing Genius
• John Kearon, Chief Juicer, BrainJuicer (Host)

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