GUEST The debut of our weekly show – yes weekly, out every Monday – where we discuss the news and key issues with a newsmaker. On the first show, we chat with Richard Thornton, director of client development, Ciao UK, Ireland and Australia
TOPICS MRS online research conference report (quality, panel duplication, qual, blogs, future); Ciao opens Australia office; Untapped panel opportunities; Challenges and outlook for the online research industry and Ciao
NOTABLE MENTIONS Brunswick Group, Darren Noyce, George Terhanian, GfK NOP, Graeme Trayner, Greenfield Online, Harris Interactive, Nick Watkins, Pete Comley, quepasa.com, Ray Poynter, SKOPOS, Virtual Surveys
Music 2006 Pl@stic Soul and The Clintons from the PMN
Series:Weekly
Standard Podcast [31:14m]:
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Prolific innovator John Kearon plans to grow researcher BrainJuicer from an $8m turnover business today into a $500m one in just ten years. Is he nuts?
STARRING
- John Kearon, CEO and founder, BrainJuicer
- Michael Warren – michael.c.warren *at* btinternet *dot* com (Host)
- Rod Connors, ex. Nike UK, and Jan Harley, Unilever Ventures (Contributors)
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Standard Podcast [33:35m]:
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Want to know what Ethnography is, when best to use it, how much projects typically cost and how long they take, and how to overcome some of the inherent challenges?
Guest
Siamack Salari, CEO and Founder, EverydayLives
Guest host |
John Griffiths, Planning Above and Beyond
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Standard Podcast [27:19m]:
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A sizzling discussion on whether and how the industry needs to change
STARRING
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Standard Podcast [25:28m]:
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This podcast is for anyone who cares about the way important decisions are made in business and politics. The book’s central thesis is that in certain circumstances, groups of people can be smarter than the smartest individuals within the group. And while it sounds counter-intuitive, James explains why it really does make sense and unveils the implications
STARRING
- James Surowiecki, Author, The Wisdom of Crowds
- Michael Warren, michael.c.warren *at* btinternet *dot* com (Host)
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Standard Podcast [37:23m]:
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How does First Direct manage to consistently excel on customer service? Does it offer different levels of service depending on customer value? Does it hold aspirations to extend it’s brand beyond finance? What prospects lie ahead?
STARRING
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Standard Podcast [25:48m]:
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“I think we’ll see over the year the testing of all-you-can-eat data packages [from the mobile operators]…so that I’m not going to get surprised by a big data bill.†(Simon Andrews)

What’s the state of mobile advertising? And will 2006 prove to be a tipping point as the major players invest more heavily in experimentation and infrastructure?
STARRING
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Standard Podcast [30:41m]:
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TV advertising is gradually becoming sidelined by marketers as doubts grow over it’s effectiveness. In this podcast, we hear from a broadcaster who’s using innovative research to improve its effectiveness
STARRING
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Standard Podcast [19:18m]:
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