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	<title>ResearchTalk &#187; Digital</title>
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	<description>DATA-DRIVEN INSPIRATION</description>
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		<copyright>2006-2007 </copyright>
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		<itunes:summary>PRICELESS INSPIRATION FOR FOLKS IN MARKETING, MARKET RESEARCH, PLANNING  ADVERTISING</itunes:summary>
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		<title>Iain Tait: Why Digital Beats Advertising</title>
		<link>http://www.researchtalk.co.uk/rt/2007/07/14/iain-tait-why-digital-beats-advertising/</link>
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		<pubDate>Sat, 14 Jul 2007 11:24:59 +0000</pubDate>
		<dc:creator>ResearchTalk</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Marketing]]></category>

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		<description><![CDATA[Poke digital agency co-founder Iain Tait pokes fun at traditional advertising thinking by listing ten ways in which digital paradigms reign supreme. Funny presentation where the subtext is really about the divide between spectators who prefer to watch from the sidelines, and do-ers who like to try new things, experiment, fail and try again.
26mins &#124; [...]]]></description>
			<content:encoded><![CDATA[<p><a target="_blank" href="http://www.psfk.com/">Poke</a> digital agency co-founder <strong>Iain Tait</strong> pokes fun at traditional advertising thinking by listing ten ways in which digital paradigms reign supreme. Funny presentation where the subtext is really about the divide between spectators who prefer to watch from the sidelines, and do-ers who like to try new things, experiment, fail and try again.</p>
<p>26mins | Via <a target="_blank" href="http://www.psfk.com/">PSFK Conference London &#8216;07</a></p>
<p><center><script type="text/javascript" src="http://blip.tv/scripts/pokkariPlayer.js?ver=2007062101"></script><script type="text/javascript" src="http://blip.tv/syndication/write_player?skin=js&#038;posts_id=303688&#038;source=3&#038;autoplay=true&#038;file_type=flv&#038;player_width=&#038;player_height="></script>
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<p>										</center></p>
<p><font color="#C0C0C0">Series:MarketingTalk Series:AdTalk</font></p>
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