PODCASTS AND MORE TO INSPIRE FOLKS IN MARKETING, MARKET RESEARCH, PLANNING & ADVERTISING

Archive for the ‘Weekly Show’ Category


Weekly Show 13: Entrepreneurism & Fizz

Nov 7, 2006 Author: ResearchTalk | Filed under: Entrepreneurism, Management, Tech, Weekly Show
“Don’t be afraid to fall down”

Clare Bruce, Nunwood

 GUESTS  Clare Bruce, founder and CEO, and Luke Allen, MD, Knowledge Systems of fast-growing Nunwood

 TOPICS  Are entrepreneurs born or made? Is Nunwood’s ‘Fizz’ the Google for inside the organisation?

Spring Research needs U THE GREAT JOB CHALLENGE #4  Spring Research is looking for you. If you’re creative, perhaps unappreciated where you are, and want to work in a small but fast-growing, award-winning agency that is getting a reputation for doing some really fun and cool stuff, pop over to their website or drop managing partner Stephen Phillips an email. Please mention ‘ResearchTalk’ and good luck!

 NOTABLE MENTIONS  ASC, Bill Gates, Fizz, Google, Mrs Pritchard (BBC), National Business Awards, Price Waterhouse, Stephen Phillips, Tom Peters

Thanks to Corrine Green, Nokia, for the independent insight into Fizz

Music Brother Love and Michael Gomez from the PMN

Series:Weekly

 
 Standard Podcast [24:27m]: Play Now | Play in Popup | Download

Weekly Show 12: The Future of Branding

Oct 30, 2006 Author: ResearchTalk | Filed under: Branding, Creativity, Forecasting, Social media, Weekly Show

Kirsty Fuller, Flamingo International

 GUEST  Kirsty Fuller, co-Founder and Chairman of the world’s largest qualitative consultancy, Flamingo International

 TOPICS  The new paradigm in branding (Jay-Z and Budweiser, co-creation, authenticity); The benefits of using intuition in research vs. being strictly evidence-based; EXCLUSIVE: Japan office coming soon

 NOTABLE MENTIONS  Andy Dexter, Apple, Budweiser, Chris Arning, Def Jam, Digg, Edny Tappy, Fiona Blades, Illuminas, Innocent, iPod, James Parsons, Jay-Z, Kate Moss, Levi, Maggie Collier, MySpace, Nike, Reebok, Simon Lidington, Top Shop, Truth Consulting, Walkman, YouTube

Music Brother Love and Martha Redbone from the PMN

Series:MarketingTalk Series:AdTalk
Series:Weekly

 
 Standard Podcast [29:48m]: Play Now | Play in Popup | Download

Derek Leddie, The Leading Edge

 GUEST  Poet, mountain climber and entrepreneur Derek Leddie, Founder and Director of innovative research consultancy The Leading Edge

 TOPICS  Climbing Mount Kilimanjaro; Will the industry really grow at 11-12%? Bridging the chasm between client needs and research delivery; Skills gap; Genesis of TLE and rationale for selling to Photon Group; EXCLUSIVE: UK office coming soon; Turning insights into assets; Managing talent with some cool benefits

 NOTABLE MENTIONS  Carlton Draught, ESOMAR, Fosters, Frank Small & Associates, Kristin Hickey, Mark Sundquist, Outsell, Photon Group, Stephen Phillips, Toby Hill

Music Brother Love from the PMN

Series:MarketingTalk
Series:Weekly

 
 Standard Podcast [27:18m]: Play Now | Play in Popup | Download

Pete Comley, Virtual Surveys

 GUEST  Online research pioneer Pete Comley, Chairman of Virtual Surveys

 TOPICS  YouGov quadruples profits; BrandIndex tracker & word of mouth; Web 2.0. VS: Staying independent; Accidental genesis of VS and early challenges; Research 2.0; Blogging; Future challenges

 NOTABLE MENTIONS  Al Gore, BSkyB, Current TV, Ed Keller, Eric Berne, ESOMAR, The Future Place, Google, Greenfield Online, Harris Interactive, Henley Centre, Keller Fay, MySpace, Quentin Ashby, Ray Poynter, RI, Stephen Phillips, Trish Comley, YouGov, YouTube

Music Brother Love and Matthew Ebel from the PMN

Series:Weekly

 
 Standard Podcast [25:27m]: Play Now | Play in Popup | Download

Dr Rachel Lawes, Lawes Consulting

 GUEST  Semiotician Dr. Rachel Lawes, founder of Lawes Consulting

 TOPICS  Launch of branded communities within MySpace; Researching social communities; Internet key to promoting movies; Advertising blending into content; Semiotics explained; Lawes Consulting breaking into new sectors

 NOTABLE MENTIONS  Halifax Bank, HBOS, Lynx, MTV, MySpace, Snakes on a Plane, Spring Research, Stephen Phillips

Music Brother Love and Slackstring from the PMN

Series:Weekly

 
 Standard Podcast [22:46m]: Play Now | Play in Popup | Download

Paul Hague, B2B International

 GUEST  Researcher, prolific author, entrepreneur, blogger and podcaster Paul Hague, co-founder and Director, B2B International

 TOPICS  Rationale for copious writing; TNS and other non pure-plays struggle in online research; pharmaceutical and medical research; report from the Marketing Week MR Forum by Tim Williams, ICG; challenges with startup #2; business benefits achieved from blogging and podcasting; new B2B Intl office in China

 NOTABLE MENTIONS  AQR, B&MR, Chrissie Hague, Ciao, Dunlop Rubber, dunnhumby, Fiona Jack, Greenfield Online, Harris Interactive, Julia Cupman, Martin Hayward, MRS, Nick Hague, Tesco Clubcard, TNS, YouGov

Music Brother Love and Little Thom from the PMN

Series:Weekly

 
 Standard Podcast [31:17m]: Play Now | Play in Popup | Download

Weekly Show 7: OTX Europe

Sep 3, 2006 Author: ResearchTalk | Filed under: Advertising, Media, Online, Weekly Show

Ian Wright, OTX Europe

 GUEST  Ian Wright, MD, OTX Europe

 TOPICS  From $0 to $3m turnover in 9 months; the consumer appetite for video downloads and implications for the movie industry; the first free legal music download service; MR industry letting down graduate trainees; virtual reality research; validating the link between emotive advertising and strong brands

 NOTABLE MENTIONS  AOL, BMRB, (Sony) Bravia, David Brandt, Disney, Honda, IPSOS, MRS Conference, Robert Heath, RSL, Shelley Zalis, Universal Music

Music 2006 Pl@stic Soul and Geoff Smith from the PMN

Series:MarketingTalk Series:AdTalk
Series:Weekly

 
 Standard Podcast [19:20m]: Play Now | Play in Popup | Download

Weekly Show 6: Spring Research

Aug 27, 2006 Author: ResearchTalk | Filed under: Biz development, Mobile, Social media, Techniques, Weekly Show

Stephen Phillips, Spring Research

 GUEST  Stephen Phillips, founder and Managing Partner, Spring Research

 TOPICS  Research via mobiles; the social media/networking revolution; audio comments from Ruth McNeil (Response Consulting) and Darren Noyce (SKOPOS); making multimedia presentations the norm; effective business development; overcoming recruitment challenges

 NOTABLE MENTIONS  AMI Group, Amnesty International, Bebo, Buzzmetrics, ESOMAR Congress, Jeremy Bullmore, Moët Hennessy, MRS Conference, MySpace, Paris Hilton, Synovate, ToLuna, Tuned In, Unilever, WOMMA, Xbox, YouTube

Music 2006 Pl@stic Soul and The Clintons from the PMN

Series:Weekly

 
 Standard Podcast [24:56m]: Play Now | Play in Popup | Download

Weekly Show 5: NetRatings

Jul 28, 2006 Author: ResearchTalk | Filed under: Advertising, Privacy, Social media, Weekly Show

 GUEST  Lucy Green, VP of Marketing, Nielsen//NetRatings

 TOPICS  Cinema advertising income up 10%; Surveys can influence purchase decisions; BIG summer party; ESOMAR Congress preview; Weekly show hiatus
NETRATINGS: Internet survey meters; Panel size; Privacy issues; NetRatings vs. comScore; Social media/blog/podcast measurement; NetRatings rolls out expanded panel; Custom analytics; NetRatings vs. online researchers

 NOTABLE MENTIONS  BIG, comScore, David Riley, David Smith, Duke University, ESOMAR Congress, Gailynn Nicks, Gavan Fitzsimons, Gfk NOP, Google, IAB, Illuminas, IPSOS, Nick Thomas, Nielsen Media Research, Phyllis Macfarlane, Royal Bank of Scotland

Music 2006 Pl@stic Soul and Irene from the PMN

Series:MarketingTalk Series:AdTalk
Series:Weekly

 
 Standard Podcast [26:59m]: Play Now | Play in Popup | Download

Weekly Show 4: John Samuels

Jul 21, 2006 Author: ResearchTalk | Filed under: Profile, Weekly Show

John Samuels

 GUEST  John Samuels, former MD of BMRB, has been awarded a Gold Medal for his significant contribution to the industry. John joins guest host Michael Warren to review the latest news and to chat about his fascinating career and offer his thoughts on the state of research

 TOPICS  Weekly Show hiatus (email us to keep the show on air during August); Janet Weitz sells FDS; TNS share price drop and the background to TNS and Tony Cowling; Tribute to Kit Molloy; John’s three research practice peeves; State of the industry; What John’s most proud of and whether he has any regrets; What John’s up to now

 NOTABLE MENTIONS  AGB, BMRB, Charlotte Cornish, David Winton, Dawn Mitchell, Eileen Cole, FDS, The Future Foundation, Hugh Stammers, IBM, Janet Weitz, Judy Lannon, Kit Molloy, Liz Nelson, Michael Warren, MRS, Patricia Mann, Robert Maxwell, Tony Cowling, TNS (and Taylor Nelson)

Music 2006 Pl@stic Soul and Adrina Thorpe from the PMN

Series:Weekly

 
 Standard Podcast [34:13m]: Play Now | Play in Popup | Download

ABOUT

Welcome to ResearchTalk.

This is our little blog. It's where we share the odd innovative idea or two. Ideas in research, marketing or business that we think are a bit cool. Do follow us on twitter for even more ideas as well as some bizarre thoughts.

There's also ResearchTalk the company.


So feel free to hire us (contact us via twitter or email).

 
 
Add ResearchTalk to iTunes
  Podcasts
  Blog
 






Feeds for topics we're
passionate about

  Community


  Creativity
  Entrepreneurism
  Google
  Innovation
  Presentation
  Privacy
  Talent
 


NAVIGATION



CATEGORIES


Agencies featured


Brands featured


People featured


Recent Comments