EXCLUSIVE  BT’s Futurologist, Ian Pearson, on the increasing impact of technological change, being a thorn in BT’s side, the growth of podcasting and social media, increasing concerns over privacy, and trends that affect the research industry

 STARRING 

• Ian Pearson, BT

Recorded live at ESOMAR CONGRESS ‘06

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 GUEST  Researcher, prolific author, entrepreneur, blogger and podcaster Paul Hague, co-founder and Director, B2B International

 TOPICS  Rationale for copious writing; TNS and other non pure-plays struggle in online research; pharmaceutical and medical research; report from the Marketing Week MR Forum by Tim Williams, ICG; challenges with startup #2; business benefits achieved from blogging and podcasting; new B2B Intl office in China

 NOTABLE MENTIONS  AQR, B&MR, Chrissie Hague, Ciao, Dunlop Rubber, dunnhumby, Fiona Jack, Greenfield Online, Harris Interactive, Julia Cupman, Martin Hayward, MRS, Nick Hague, Tesco Clubcard, TNS, YouGov

Music Brother Love and Little Thom from the PMN

Series:Weekly

 GUEST  Stephen Phillips, founder and Managing Partner, Spring Research

 TOPICS  Research via mobiles; the social media/networking revolution; audio comments from Ruth McNeil (Response Consulting) and Darren Noyce (SKOPOS); making multimedia presentations the norm; effective business development; overcoming recruitment challenges

 NOTABLE MENTIONS  AMI Group, Amnesty International, Bebo, Buzzmetrics, ESOMAR Congress, Jeremy Bullmore, Moët Hennessy, MRS Conference, MySpace, Paris Hilton, Synovate, ToLuna, Tuned In, Unilever, WOMMA, Xbox, YouTube

Music 2006 Pl@stic Soul and The Clintons from the PMN

Series:Weekly

 GUEST  Lucy Green, VP of Marketing, Nielsen//NetRatings

 TOPICS  Cinema advertising income up 10%; Surveys can influence purchase decisions; BIG summer party; ESOMAR Congress preview; Weekly show hiatus
NETRATINGS: Internet survey meters; Panel size; Privacy issues; NetRatings vs. comScore; Social media/blog/podcast measurement; NetRatings rolls out expanded panel; Custom analytics; NetRatings vs. online researchers

 NOTABLE MENTIONS  BIG, comScore, David Riley, David Smith, Duke University, ESOMAR Congress, Gailynn Nicks, Gavan Fitzsimons, Gfk NOP, Google, IAB, Illuminas, IPSOS, Nick Thomas, Nielsen Media Research, Phyllis Macfarlane, Royal Bank of Scotland

Music 2006 Pl@stic Soul and Irene from the PMN

Series:MarketingTalk Series:AdTalk
Series:Weekly