PODCASTS AND MORE TO INSPIRE FOLKS IN MARKETING, MARKET RESEARCH, PLANNING & ADVERTISING

ESOMAR CONGRESS ‘07 In the second of three preCasts ahead of this year’s Berlin-based Congress event, well known industry figure David (DVL) Smith chats with Orange’s Nick Bonney and CRAM International’s Peter Cooper about the fuss around new research techniques and the skills needed to move the sector forward. All three gents will be speaking at Congress
CAUTION: We apologise for the below par audio quality
Listen to other podcasts in this series
STARRING
This is an ESOMAR sponsored podcast and is published according to our yumminess policy
Listen to the podcast here
Entrepreneurship: “The satisfaction of building something from nothing“
(Gian Fulgoni)
THE LEADERSHIP SHOW Not all leaders are entrepreneurs. And not all entrepreneurs make good leaders. But, my oh my, when you get leaders that ARE good entrepreneurs, you can be sure that innovation and success are close behind. So sit down and prepare to be inspired by some anecdotes and wise words from three entrepreneurial leaders of our time - Chet Zalesky, Clare Bruce and Gian Fulgoni, Gian being a serial entrepreneur. Hosted by none other than Simon Chadwick, himself a former leader at Gfk NOP and now a strategic advisor. Part of our new leadership series, look out for more episodes
Listen to other podcasts featuring Clare
STARRING

BIG Conference In this, the final podcast in the run up to the BIG Conference, Andy Dexter makes the case to Steve Wills for a pure consultancy focused completely on insight. But while he makes a persuasive case, can he convince Steve that he has thought through the many issues surrounding talent? Listen to find out
Listen to other podcasts featuring Steve
STARRING
Learn more about BIG Conference 2007
Part of our occasional Best of the Podosphere (BoP) series
This podcast talks about how to create true business relationships (for long-term loyalty), as opposed to ones that result in transactions (i.e. one-night stands). It’s alot easier said than done, so listen to David Maister’s compelling brand of common sense. A must-listen for all managers
This podcast is part of an excellent and popular series by business author and management consultant David Maister, widely acknowledged as one of the world’s leading authorities on the management of professional service firms
STARRING
USEFUL LINKS
Many thanks to David for granting us permission to host this podcast
(more…)
Sponsored by 

Aimed at managers and HR folks, Anna Farmery and Daniel Wain take us through some practical ways in which to help employees better engage with their employer brand and hence realise their full passion and potential. As a former HR director and someone who is passionate about this issue, as evidenced by her excellent blog and podcasts, there’s no better source than Anna for this valuable advice. And in his inimitable style, Daniel shares his views, tips and initiatives from RI
STARRING

WE’VE HIT 50! Forgive us this bit of self-indulgence, it’s an important milestone for us. Have a listen as the fun gang recall some amusing anecdotes
STARRING
We’d like to take this opportunity to thank all guests, guest hosts, partners and supporters who have over the last six months, and true to the mission, inspired us to think different and better
We’d like to pay particular tribute to a few who have been extraordinarily helpful and supportive over the period. We won’t mention why because that would probably make them cringe. But they are, in alpha order, BrainJuicer’s John Kearon, KD Consulting’s Kate Dann, Moët Hennessy’s Mark Whiting, MW&A’s Michael Warren, and MrWeb’s Nick Thomas
But most of all we’d like to thank you for listening, it’s the only reason we do it. Here’s to the next 50…

GUEST Poet, mountain climber and entrepreneur Derek Leddie, Founder and Director of innovative research consultancy The Leading Edge
TOPICS Climbing Mount Kilimanjaro; Will the industry really grow at 11-12%? Bridging the chasm between client needs and research delivery; Skills gap; Genesis of TLE and rationale for selling to Photon Group; EXCLUSIVE: UK office coming soon; Turning insights into assets; Managing talent with some cool benefits
NOTABLE MENTIONS Carlton Draught, ESOMAR, Fosters, Frank Small & Associates, Kristin Hickey, Mark Sundquist, Outsell, Photon Group, Stephen Phillips, Toby Hill
Music Brother Love from the PMN
Series:MarketingTalk
Series:Weekly

GUEST Online research pioneer Pete Comley, Chairman of Virtual Surveys
TOPICS YouGov quadruples profits; BrandIndex tracker & word of mouth; Web 2.0. VS: Staying independent; Accidental genesis of VS and early challenges; Research 2.0; Blogging; Future challenges
NOTABLE MENTIONS Al Gore, BSkyB, Current TV, Ed Keller, Eric Berne, ESOMAR, The Future Place, Google, Greenfield Online, Harris Interactive, Henley Centre, Keller Fay, MySpace, Quentin Ashby, Ray Poynter, RI, Stephen Phillips, Trish Comley, YouGov, YouTube
Music Brother Love and Matthew Ebel from the PMN
Series:Weekly
The first in an occasional series where we bring you the Best of the Podosphere (BoP)
This podcast is part of an excellent and highly popular series by business author and management consultant David Maister, widely acknowledged as one of the world’s leading authorities on the management of professional service firms. David has published five books, including the canonical management textbook, Managing The Professional Services Firm. His other books are True Professionalism, The Trusted Advisor, Practice What You Preach, and First Among Equals
Dealing Differently with Different People: this podcast explains how to segment the people you deal with, and get more out of those relationships as a result. A must-listen for all managers
STARRING
USEFUL LINKS
Many thanks to David for granting us permission to host this podcast
Series:MarketingTalk
Series:Skills