We popped to the AQR Trends Day event yesterday, something that’s run every couple of years, and were pleasantly surprised by the interesting mix of speakers and excellent organisation thanks to AQR chair Rosie Campbell and her team.
Below is a teaser featuring the following bods while we beaver away on the full edits…
Thanks to guest hosts Sarah Davies, Alison Fydler and Chloe Fowler for their sterling work.
Do remember to subscribe to ResearchTalk (top left sidebar) so you get the full podcasts as soon as they’re out. And as always, feel free to embed the video on your own blog/website.
3mins | Produced @ AQR Trends Day ‘07 | More podcasts in this series
Series:Events Series:AQR Series:Trends07
Rishad Tobaccowala, CEO Denuo and Chief Innovation Officer, Publicis, chats about…
- The business importance of authenticity
- Why PR agency Edelman’s reputation suffered in the Wal Mart undisclosed blogger fiasco
- Three big media trends he’s seeing including the shift to on-demand, the participatory culture, and the shift from segmentation to reaggregation
- Why he’s ’short’ on Google’s ability to monetize YouTube and ‘long’ on Yahoo’s future
8mins | Recorded @ Wildfire ‘07 | More podcasts in this series
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“We’ve had two years of change [in MR], my guess is we’ve got another 25 to come…” (Ray Poynter) 
EXCLUSIVE Brand Strategy magazine’s Ruth Mortimer talks about some hot issues in branding such as co-creation and branded content. Ray Poynter talks tech trends. And FDS’s new co-owner and MD, Charlotte Cornish, on the extraordinary story behind her acquisition of FDS
STARRING
Recorded live at ESOMAR CONGRESS 2006
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“A minority of British FTSE Boards have marketing representatives … a recent US study shows that public companies led by a marketer produce 7% more profit…” (Rita Clifton, John Kearon)

EXCLUSIVE ESOMAR Congress 2006 keynoters Julia Hailes MBE talks about the environment and sustainability, and Interbrand’s Rita Clifton talks about branding and engagement
STARRING
Recorded live at ESOMAR CONGRESS ‘06
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EXCLUSIVE As official podcaster to the upcoming ESOMAR conference, we’ve secured some exclusive and meaty previews. In this, the second of four preview podcasts, we focus on trends and improving foresight accuracy
STARRING
- Stephen Phillips, Spring Research
The ‘Snakes and Ladders’ Approach to Brand Choice
- Roger Smith, Gfk NOP
Trends: Food, Diets and Wellbeing
- Nadine Critchley, NESTEC (Nestlé)
Trends: Using Global Consumer Trends to Boost Business
- Mark Whiting, Moët Hennessy (Host)
Learn more about ESOMAR CONGRESS ‘06
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Standard Podcast [29:42m]:
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