Just back from ESOMAR’s superbly organised and networking-friendly Berlin Congress and the first order of the day is to congratulate the award winners, pretty much all of whom have featured on RT.
Best methodological paper:Orlando Wood, BrainJuicer (review). Orlando is a rising star – incredible gravitas for one so young
Best overall paper (Fernanda Monti award): Mark Earls, Herd Consulting. No surprise to us, we were fans of Mark’s herd work before it rose to its current level of popularity
ESOMAR excellence award for standards of performance in market research (John Downham award): DVL Smith, DVL Smith Group. David’s known for having given back more than most to the industry
We shot a bit of video while there and will endeavour to get it up over the next few weeks. It includes conversations with some of the keynotes
That’s something Jeff Skoll, billionaire former president of eBay, learned early on.
He’s now spending his fortune at the movies. His company, Participant Productions, makes entertaining, issues-driven films that inspire real change — Murderball, Syriana, An Inconvenient Truth … In this TED video, he talks about the people who’ve inspired him to do good.
He makes it all sound easy, which of course it’s not. But it’s always good to see another poster child for social entrepreneurship.
ESOMAR CONGRESS ‘07 In the final of three preCasts ahead of this year’s Berlin-based Congress, conference chair John Kearon creates a stirring debate with three of the keynotes (an Oscar-winning film director with two best-selling authors and philosopher) on creating and delivering excellence.
If you haven’t already, do listen to the earlier podcast with Florian, James and Lou in which they briefly introduce themselves
In the short (c. 3-4mins) clips below, three of the ESOMAR keynote speakers for the upcoming Congress event in Berlin explain what makes them tick and what they’re going to be wowing the audience with. From left to right…
ESOMAR CONGRESS ‘07 In the second of three preCasts ahead of this year’s Berlin-based Congress event, well known industry figure David (DVL) Smith chats with Orange’s Nick Bonney and CRAM International’s Peter Cooper about the fuss around new research techniques and the skills needed to move the sector forward. All three gents will be speaking at Congress
CAUTION:We apologise for the below par audio quality
We’ve had great success working with conference organisers like ESOMAR and IIR to evangelise flagship events, success being measured by the resultant buzz/ word-of-mouth and download stats.
But wouldn’t it be cool if someone actually decided to go to a conference as a result of listening to one of the podcasts? Well, the kind Ruth McNeil, who handles marketing for the BIG Conference who we recently collaborated with, came back with just that message.
Ruth says:
…One person said that the podcasts had influenced their decision to attend (a first timer who came to the whole conference). I am pleased that so many had listened to the [pre-]conference [podcasts]!
Fantastic news.
Podcasting works because people are drawn to interesting conversations. Not conversations they feel they must listen to. Conversations that they want to listen to. That’s what makes it a perfect medium for sponsors of all kinds who want to get their compelling message across to movers and shakers.
Get in touch in case you fancy a chat (contact details as always in left sidebar).
ESOMAR CONGRESS ‘07 In the first of three preCasts ahead of this year’s Congress event in Berlin, contrarian Mark Earls, a speaker at the event, hosts a roundtable to talk about recent innovation breakthroughs. Joining Mark are four other speakers including David Penn who’s a fan of neuroscience, Unilever’s Jaroslav Cir who’s into ethnography and semiotics, and Phillip De Wulf and Emmanuel Verhagen who believe that mobiles and the mobile internet have the power to completely change the way brands think about research. Powerful stuff
Welcome to ResearchTalk where we share some of the most innovative ideas and thinking in marketing, research, psychology and management. We hope you find it useful, inspiring, or merely entertaining.
ResearchTalk helps companies of all types produce engaging content for marketing, pitches, debriefs, research activation, events, etc.
Our tools of choice include podcasts, documentaries, animations, webinars, workshops and feature articles.
We've worked with some of the most innovative names to add a bit more pizazz and potency to their communication and engagement efforts. More than likely we can help you too. So do please get in touch.
Some examples of our work (we can't show the complete spectrum of our work due to confidentiality)...
We’ve had great success working with conference organisers like 
Podcasts
