Digital Archive - ResearchTalk

Jul 14, 2007 0

Iain Tait: Why Digital Beats Advertising

Poke digital agency co-founder Iain Tait pokes fun at traditional advertising thinking by listing ten ways in which digital paradigms reign supreme. Funny presentation where the subtext is really about the divide between spectators who prefer to watch from the sidelines, and do-ers who like to try new things, experiment, fail and try again.

26mins | Via PSFK Conference London ‘07

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Series:MarketingTalk Series:AdTalk

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