Jul 6, 2009
Faris Yakob: Be Nice or Leave!
Faris Yakob, EVP and chief technology strategist at ad. agency McCann Erickson, takes us through his six rules of social media engagement which he believes brands should follow to offer something more meaningful and powerful to people.
Filmed at the BrainJuicer/HSBC London Summerfest in June 2009 (disclosure: we produced the vid).
More videos from this event here.
Related posts:
[...] saw a very interesting video today. You can see it here: http://www.researchtalk.co.uk/rt/2009/07/06/faris-yakob-be-nice-or-leave/. Faris Yakob, on the odd chance that you’re reading this, I love your hair. Also, thank you. [...]