Jun 5, 2007
Channel 4 & The Great Global Warming Swindle
Cameron Saunders, Head of Marketing (digital) at Channel 4 TV, and Mark Tutssel, Chief Creative Officer at Leo Burnett Worldwide, chat about…
- The controversial Channel 4 documentary The Great Global Warming Swindle
- Earth Hour
- The John West salmon viral ad.
- How 4oD is performing (4oD is Channel 4’s online on-demand service)
- Whether UK brands are as experimental as US brands
8mins | Recorded @ Wildfire ‘07 | More podcasts in this series
Notable mentions
Notable mentions
—————-
General Motors.
George Monbiot.
GM.
John West.
Oprah.
Pontiac.
Second Life.
‘Skins’.
Social activism.
WWF.
Series:MarketingTalk Series:AdTalk
Series:Events Series:Wildfire07
Related posts: