Sarah Gavin, the communications director for social networking site Bebo, chats about…

  • Bebo basics (incl. demographics and business model)
  • Recent engagement campaigns with Coca Cola and Hasbro
  • Future developments, incl. their new mobile service and Kate Modern - Bebo’s take on LonelyGirl15 (and done by the same team)

5mins | Recorded @ Wildfire ‘07 | More podcasts in this series

Notable mentions
Notable mentions
—————-
Birthdayalarm.com.
Coca Cola.
Engagement/conversational marketing.
Hasbro.
Lonelygirl15.
Michael Birch.
Orange.
Ringo.com.
Social networks.
Xochi Birch.

Series:MarketingTalk Series:AdTalk
Series:Events Series:Wildfire07