Jeff Kaplan and David Shackley, both from AOL’s central marketing team, chat about…

  • The online-only Mark Burnett-produced show Gold Rush
  • Consumer-generated content
  • Performance of AOL properties
  • Evolution of video search service Truveo

6mins | Recorded @ Wildfire ‘07 | More podcasts in this series

Notable mentions
Best Buy.
Coca Cola.
Doritos.
Dove.
Engagdget.
Gold Rush.
Manchester United.
Mapquest.
Mark Burnett Productions.
Matt Dickinson.
NFL.
Spinner.
T-Mobile.
Truveo.
Weblogs Inc.
Ze Frank.

Series:MarketingTalk Series:AdTalk
Series:Events Series:Wildfire07