EXCLUSIVE  BT’s Futurologist, Ian Pearson, on the increasing impact of technological change, being a thorn in BT’s side, the growth of podcasting and social media, increasing concerns over privacy, and trends that affect the research industry

 STARRING 

• Ian Pearson, BT

Recorded live at ESOMAR CONGRESS ‘06

TIMELINE [18m44s]
00m00s Synopsis of Ian’s talk at ESOMAR.
03m00s “Be paranoid or die”.
04m09s Being a thorn in BT’s side.
04m39s Ian’s time horizon.
05m00s The security threat posed by memory sticks.
05m15s Accelerating pace of technological change.
06m15s Podcasting and social media.
08m01s Being an anthropologist.
09m42s Privacy concerns and ‘The Stepford Society’.
12m07s Key socio-technological trends.
15m26s Deciding on fads vs. trends.
16m31s Trends affecting the MR industry.

NOTABLE MENTIONS
Akio Morita.
Bill Gates.
Claudia Schiffer.
Google.
Kate Moss.
Memory sticks.
Moore’s Law.
Pac Man.
Podcasting.
RSS.
Second Life.
Sony.
World of Warcraft.

Music Theatrimus from the PMN

Series:MarketingTalk
Series:Events Series:ESOMAR Series:Congress06